Say Hello to a Partner
When we say partner we mean it! Partners share dreams, cheer each other on and work with each other to make great things happen every day.
Partner describes our relationship with you, we are both small business owners and we don’t make money if you don’t have rentals.
For 2012 our team is focused on ways to proactively and positively grow your business. Our goal at Beach Rentals of South Walton is to provide personal care and customer service to each of our individual homeowners. With Sterling you can fill confident that our Team is working diligently to get the most rental income for your investment while also giving care and concern for your home as if it was our own.
We are not willing to compromise the core ethics, value, and service that is Beach Rentals of South Walton. We are intensifying our focus on a core of Action: enhancing, inspiring, celebrating, engaging, creativity and a passion for our customers and partners.
Enhancing the Guest Experience & Improving
Rental Unit Occupancy & Revenue
Sterling offers Signature:
- Convenient check-in/check-out
- Maintenance staff
- Up to date unit standards
- Welcome refreshments
- 24 hour reservation capability
- Dedicated sales staff
- Dedicated marketing staff
Investing In You
The average rental contract is a 70/30 split. The average owner spends zero on Sales and Marketing of their unit. A common assumption is that the 30% management fee is used exclusively for Sales and Marketing, but providing expected and exceptional guest service is multifaceted.
Sterling maintains a staff of professionals to facilitate:
- E-Commerce Distribution
Even with all of these required services we dedicate over 60% of our commission to Sales and Marketing. This requires us to be very efficient operationally and for our team to have an uncompromised 'passion for service excellence'.
Marketing, Sales, & Promotions
Sterling offers a variety of promotions throughout the year along with continually updated Sales and Marketing strategies for reaching as many potential guests as possible.
What sets Sterling apart from the crowd? Our brand invests more than 60% of our income into Sales and Marketing. This in itself is only a start. Our experienced team has a history of supporting insights on the passion points of the targeted customers and how we refine our creative messages to reach customers precisely where they are and when they are ready to buy.
- Property Specific and individual marketing for your rental home or condominium
- Print campaigns to targeted publications and demographics
- Direct Mail campaigns to past guests, new leads and special events
- Sterling's Award Winning E-Blasts with distribution to 20,000 plus email database
- E-Commerce initiatives that include pay per click advertising, search engine optimization and distribution agreements with on-line travel partners such as Expedia.com, Bookit.com, Travelocity.com
- Live Web Chat to increase on-line customer service
- Extensive Public Relations campaigns
Inspiring the Sales Revolution – Our National Group Sales Team works to woo travel agents, the small meeting market, reunions, tour groups and value travelers targeting off-season.
Get in on the Fun
Sterling currently offers our owners a great way to capitalize on their rental investment. When you join the Beach Rentals of South Walton Owner Referral Program, you also have the ability to make reservations for your vacation beach rental.
Secure a reservation and call it into our office, and you automatically make an additional 10% on top of your current income. Beach Rentals of South Walton will still take care of the deposits, confirmations, check-in and guest service, all the way through check out to ensure the guest has the vacation of a lifetime.Beach Rentals of South Walton